News

More branding ‘gold’ from our archives

As we have been in business for more than half a century, we have a long history of providingproduct branding solutions for some of Australia’s iconic products, and many of those products you won’t see around today!

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Once upon a time in a caravan park near Uluru...

A branding story. 

Hello, Michael here, National Sales Manager of LNI. I caught up with a family friend who had recently come back from a holiday in the Northern Territory. The way they shared about their holiday was so interesting and engaging, and such[...]

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Why branding is your most cost-effective form of advertising

Branding really is everywhere. From the food we eat to the clothes we wear, and the products we buy and use.

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The importance of branding to maintain market share during tough times

Consistent branding is key. Even though you may be tempted to do so, this is not the time to reduce or downgrade your branding efforts.

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Holden Flashback - more treasures from the LNI archives

This one is squarely aimed at Holden fans. If you love your Holdens, you are going to love some of these flashbacks to a bygone era!

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Calling all motoring enthusiasts - more from our 50 years archives

You may have seen our blog last month in relation to some treasures we had unearthed in the LNI archives.  In this instalment, we have uncovered some special items which will be appreciated by fans of sporting memorabilia, particularly motoring.

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Treasures from our 50 year archives... metal nameplates

Earlier this year, we started going through our 50-years worth of archives and samples, just to see if we could unearth anything interesting.

As it turns out, our archives are filled with hidden treasures! 

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Testing and calibration - the importance of labels

Working in the calibration, testing and quality control sector requires accuracy, fastidious attention to detail and record-keeping. Testing and tagging are particularly important in the medical, scientific, food and refrigeration industries, where[...]

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Three reasons why you should only buy Australian made Metal Nameplates

There are many ways that businesses communicate messages to their customers. Off the top of your head, you would probably name both traditional and digital forms of marketing. Email, advertising, social media or metal nameplates.

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Digital Printing vs Screen Printing - which method to choose?

Our customers often ask us what method is best to use when printing their nameplates, badges or labels – screen printing, or digital printing? At LNI, we are experts in both of these methods, and it really does all depend on the job.

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