News

Launching a new product? Don't forget the all important branding

Is now the perfect time to breathe life back into that product idea that got shelved?

Over the past couple of years, many organisations have postponed planned product launch activity due to the logistical restrictions wreaked by COVID-19.

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Types of adhesives and which is used where?

Did you know that arguably the most important aspect of any badge or label is the adhesive? It is so easy to get caught up in the excitement of a beautiful design, but it isn’t going to serve its purpose if the adhesive fails and your branding falls off.

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A complex product quickly produced - AFL Premiership car decal

To celebrate Melbourne Football Club's fantastic 2021 AFL Grand Final win, Fan Emblems, our consumer products division, has released an officially licensed premiership car badge in limited numbers.

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6-Point Expert Checklist for your next Nameplate, Badge or Label project

At LNI, we have been creating beautiful and functional labels, badges and nameplates for more than 50 years. We understand that the design of your nameplate, badge or label needs to align with your brand strategy.

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Why badges on cars often outlast the car itself

In the automotive industry, brand is everything. And we all know that the badges on a car are the key way that the car’s brand is advertised. That is why car manufacturers will use only the best in the business to provide badges for their vehicles. They[...]

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Nameplates, Labels & Badges - you get what you pay for

LNI began in the automotive industry 50 years ago providing high-quality nameplates, labels and badges firstly to Toyota, then expanding to Holden, Ford and Mitsubishi.

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What is the most important feature of a nameplate, label or badge? (Spoiler – It’s the adhesive used)

An often-overlooked feature of a new nameplate, label or badge is also one of the most important. It is easy to get lost in beautiful designs that make your logo pop. After all, designing and then buying a new badge for a product can be an exciting time[...]

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