Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he shares details on how a product branding idea comes to life through the LNI Concept to Creation process.
Concept to Creation - the process explained
- Posted by Michael Smith
- On August 23, 2023
- 1 Comment
Is your Point of Sale branding working hard for you?
- Posted by Michael Smith
- On July 19, 2023
- 0 Comments
Effective point of sale (‘POS’) materials, imagery and branding are crucial for businesses looking to boost their sales and promote their products in a retail environment.
Branding for the Automotive Industry explained
- Posted by Michael Smith
- On April 19, 2023
- 0 Comments
Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he gives further insight into branding in the automotive industry and why LNI was chosen for Mitsubishi branding.
Make your logo pop with Lenscal (domed) badges
- Posted by Michael Smith
- On November 01, 2022
- 5 Comments
Thinking of ways to enhance the appearance of your logo, without having to do a complete re-design? Then Lenscal (domed) badges (3D domed badges) could be the right product branding solution for you.
A complex product quickly produced - AFL Premiership car decal
- Posted by Michael Smith
- On October 06, 2021
- 0 Comments
To celebrate Melbourne Football Club's fantastic 2021 AFL Grand Final win, Fan Emblems, our consumer products division, has released an officially licensed premiership car badge in limited numbers.
Top 5 Questions for Industrial Designers - Nameplates, Badges & Labels
- Posted by Michael Smith
- On March 04, 2021
- 0 Comments
If you work in Industrial Design, you will understand how important it is to get the design of your product right to ensure that the product, once mass-manufactured, is both aesthetically pleasing and functional.