Black badging is the latest trend capturing the attention of the automotive world. In the video below, Michael Smith from Luna Nameplate Industries explores the science behind it and delves into the various aspects that make black badges the preferred[...]
It is essential for the product branding of your nameplates, badges, and labels to be easily applied and consistently in the same position or location.
Do you know?
If you Google “VIG”, you'll find a variety of meanings:
- Vig is a slang term for vigorish, referring to the interest paid on a loan.
- VIG is also an acronym for Video Interaction Guidance, a method used in some deaf/blind charities.
- In the[...]
In industries such as automotive, defence, and medical, equipment and components are often exposed to extreme conditions. Whether the requirement is for high-speed vehicles kicking up debris, medical devices requiring sterilisation, or defence equipment[...]
Black badging is the new striking trend in the automotive industry. This design choice has become increasingly popular among car manufacturers and enthusiasts alike.
Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he shares details on how a product branding idea comes to life through the LNI Concept to Creation process.
Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he gives further insight into branding in the automotive industry and why LNI was chosen for Mitsubishi branding.
Product branding can and is utilised to great effect in the automotive industry. Every vehicle you see on the road is instantly recognisable based solely on the badge or emblem on the vehicle.
Branding really is everywhere. From the food we eat to the clothes we wear, and the products we buy and use.
Consistent branding is key. Even though you may be tempted to do so, this is not the time to reduce or downgrade your branding efforts.
