In industries such as automotive, defence, and medical, equipment and components are often exposed to extreme conditions. Whether the requirement is for high-speed vehicles kicking up debris, medical devices requiring sterilisation, or defence equipment[...]
The Ultimate Self-Adhesive Labels for Harsh Environments
- Posted by Michael Smith
- On October 21, 2024
- 0 Comments
A Lesson in Failure
- Posted by Michael Smith
- On September 25, 2024
- 0 Comments
Jordan took great pride in the canopies and tool racks his company manufactured for utes. He had dedicated years to refining his designs, ensuring they could endure the harshest conditions, whether installed on utes bound for remote construction sites or[...]
Back in Black - Making Motor Vehicles Stand Out from the Crowd
- Posted by Michael Smith
- On August 29, 2024
- 3 Comments
Black badging is the new striking trend in the automotive industry. This design choice has become increasingly popular among car manufacturers and enthusiasts alike.
The Timeless Art of Anodising
- Posted by Michael Smith
- On August 22, 2024
- 0 Comments
In the world of metal finishing, anodising holds a unique place, revered both for its functionality and its aesthetic appeal. Over the decades, while many industrial processes have been revolutionised by technology, anodising has remained largely[...]
Why the EV Tag?
- Posted by Michael Smith
- On August 02, 2024
- 0 Comments
In March 2024, it was estimated that there were over 180,000 electric vehicles (EVs) on Australian roads*. Over 80% of Australia's EV fleet comprises Battery Electric Vehicles (BEVs), which are entirely powered by a battery pack. EVs now represent[...]
Concept to Creation - the process explained
- Posted by Michael Smith
- On August 23, 2023
- 1 Comment
Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he shares details on how a product branding idea comes to life through the LNI Concept to Creation process.
Branding for the Automotive Industry explained
- Posted by Michael Smith
- On April 19, 2023
- 0 Comments
Read or watch below a recent Q&A video with Michael Smith, National Sales Manager at LNI, where he gives further insight into branding in the automotive industry and why LNI was chosen for Mitsubishi branding.
Anodised nameplates - are they all made equal?
- Posted by Michael Smith
- On October 18, 2022
- 2 Comments
You may have heard of anodised nameplates, and know that they are synonymous with outstanding durability and excellent resistance to abrasion. But do you know what is involved in creating anodised nameplates?
Once upon a time in a caravan park near Uluru...
- Posted by Michael Smith
- On September 30, 2022
- 0 Comments
A branding story.
Hello, Michael here, National Sales Manager of LNI. I caught up with a family friend who had recently come back from a holiday in the Northern Territory. The way they shared about their holiday was so interesting and engaging, and such[...]
Ute Canopies, Service Bodies & Trays need tough product branding
- Posted by Michael Smith
- On August 02, 2021
- 1 Comment
Products such as ute canopies, service bodies & trays are exposed to challenging construction site conditions, carrying all sorts of heavy loads in the extremes of our Australian weather.