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The importance of branding to maintain market share during tough times

Consistent branding is key. Even though you may be tempted to do so, this is not the time to reduce or downgrade your branding efforts.

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Testing and calibration – the importance of labels

Working in the calibration, testing and quality control sector requires accuracy, fastidious attention to detail and record-keeping. Testing and tagging is particularly important in the medical, scientific, food and refrigeration industries, where[...]

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